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20 Best Small Business Ideas in India 2023: New Business Ideas

Do you believe that the best business ideas in India require high investment? If yes, then you are wrong. In India, you can start a business with INR 5000 or even zero investment. Over time, you will start receiving impressive revenue.

There are plenty of successful startups in India which have proven that business requires ideas, not hefty amounts of money.

So, currently, there is a massive amount of opportunity for entrepreneurs. There are so many business ideas in India that don’t require a load of investment, eye-appealing infrastructure, and team members.

In this article, we will share with you the best business ideas in India that can make you a successful entrepreneur.

20 Best Small Business Ideas in India

The following are the top new business ideas in India based on low investment requirements.

1. Freelance Content Writing

Freelance Content Writing

This is probably one of the most lucrative and stable businesses in India. Top MNC’s like TCS, Infosys, Tech Mahindra, Wipro, and also digital marketing agencies hire freelance content writers for writing blogs, articles, newsletters, social media posts, and other content formats. If you know how to write and research, then you can easily become a freelance content writer.

To increase the authenticity of your business, you can create a website, add a writing portfolio, and services with charges. Content creation and publishing are going to be in even greater demand today and even in the upcoming years.

You can also expand your writing business by adding shoulder services like social media posts, SEO, video making, and email writing services.

2. Coaching Classes

There is always a need for a teacher in the market who can teach the learners efficiently. So, if you are the one then open a coaching class. You can even start your classes remotely or in your home.

Along with providing traditional coaching classes, you can also create online courses on the subjects in which are the best and sell on platforms like Coursera and Udemy. It is one of the best small business ideas in India that can start with zero investment.

3. App Development

App development

Are you a computer science engineer and looking for a business that can start with low investment, then app development is an ideal small business idea for you? All you need to build a team of two or three members who are also app developers, create your website, pitch the clients, and create responsive, users friendly, and seamless experience-based apps.

It is evident that almost every website must have an app version to increase visibility. Clearly, there is a lot of opportunity and scope in this field. I must say it is the best business in India.

4. Professional Photography

Professional photography is one of the most popular small business ideas in India. If you have a passion for photography, then why not turn your passion into a profession. Purchase a camera, update your photography skills, create your website, and pitch clients. In India, there are lots of people doing this business, but still, there is a vacant place for professionalism and quality if you can provide it then jump into this business.

5. Digital Marketing

digital marketing

In this list of best business ideas in India, digital marketing is the most lucrative business of today’s time. Companies are actively looking for the best digital marketing agency who can increase their online visibility and leads. If you have some experience in SEO, SEM, email marketing, PPC, then you can open your digital marketing agency.

6. Graphic Designing

Today’s people love to read and watch high graphics based blogs, videos, PPT, articles, and websites. So, companies are actively looking for a graphic designer who uniquely visualizes art. If you have learned graphic designing and want to make an income with that, then without thinking much, just create your portfolio and market it online.

7. Affiliate Marketing

Affiliate marketing is one of the best business ideas in India. You can either do it part-time or full-time. People do affiliate marketing to generate passive income—all you need to re-sell the e-commerce items in your style. If you are good at selling items online, then affiliate marketing is the best business in India.

8. Blogging


Another zero investment-based and one of the highly popular small business ideas in India is blogging. If you have writing skills and expertise in social media, then you can easily start blogging. Medium is the best place to start a blog for beginners. You can also use Facebook, Instagram, Youtube, and podcasts for blogging as well.

9. Catering Business

People love to eat delicious and hygienic food if you can provide them, then open a catering business. It is one of the most profitable business ideas. Although in the early days of the business, you need to invest more, as soon as you get the customers, you can easily generate revenue from your services.

10. Web Development

If you are a web developer, don’t just sit with your skills. Turn your passion for designing websites into a profession. It is highly popular and the most lucrative new business ideas in India. Just create an eye-appealing responsive website, including the web development services with charges, and start pitching clients.

11. Fitness Trainer

Everybody wants a healthy, toned, and strong body. If you are a fitness Freaker, then help others by offering fitness training classes. If you don’t have enough space, you can also offer fitness training lessons remotely or online.

In this pandemic, people are actively looking for fitness trainers who can provide them with online fitness classes. So, grab this opportunity.

12. Sell Handicrafts

Selling handicrafts comes under the top 10 businesses in India. If you are good at making things, then earn good money by selling high-quality based handicrafts. You can also create an e-commerce platform and sell your handicrafts online worldwide.

13. Food Business Idea

The food business idea is the best business in India. Right from making chocolates, species, to pickles, you can start this business from your home itself. Share your business with your friends and neighbors and also contact local shopkeepers.

14. Event Planner

In this list of the new business ideas in India, event planner comes in the top position. If you are good at volunteering, have great networking, then take the advantage of your activeness and open an event planning company.

All you need is just to find the clients, create a perfect budget-friendly event plan, arrange everything on the table, and monitor the event activities.

Your credibility will increase your business growth; if you are able to provide the best event planning services to your clients, you can make an impressive income from this business.

15. Travel Planning

Travel Planning

You could start a travel planning agency alone, just create a website, integrate the customized budget-friendly travel plan to the clients. If you can provide a hassle-free travel experience to your customers, you can easily build your presence in the market.

16. Makeup Artist

It is one of the best small business ideas in India. With makeup skills and kit, you can run this business effortlessly. You can even start this business alone. There is a huge demand for professional makeup artists who can enhance the beauty of women without hiding the natural appearance.

17. Cooking Classes

Another popular and one of the best new business ideas in India for homemakers is cooking classes. If you have a small house and want to share your cooking tips with learners, then don’t worry, create the videos, upload them on the Youtube channel. Along with that, you can teach your learners via video calling as well.

18. Daycare


When you have no skill, but an inner spark of becoming an entrepreneur pushes you then daycare, and babysitter type of business ideas in India can allow you to dream big. You can start this business from your home as well. Contact the working woman, and share your services with them. We assure you that, if you become successful in taking care of the kids you can easily take your business to the next level.

19. Online Cake and Flower Services

People who live overseas cannot send flowers to their beloved ones on special occasions. But, you can help them by opening an online cake and flower services. This business requires investment and workers, but it is one of the highly profitable small business ideas in India.

20. Dancing Classes

Another easy to open a business in India is dancing classes. If you know the dance, then share your dancing steps with the learners. Rather rent a space for a dance class, create a channel on Youtube, and build the presence. Once you achieve the response from the audience then start traditional dancing services.


We hope this comprehensive guide on the new business ideas in India helps you a lot. The list of small business ideas in India aims to provide you the highly popular and lucrative startups that require minimal to zero investment.

Ajeet Sharma, the founder of Financegab and a well-known name in the field of financial blogging. Blogging since 2017, he has the expertise and excellent knowledge about personal finance. Financegab is all about personal finance which aims to create awareness among people about personal finance and help them to make smart, well-informed financial decisions.


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